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Social Media

Social Media

Intro to Social Media

Using social media is an essential communication skill. In this hands-on post, you will be able to set up
accounts in programs such as Facebook, Twitter, Flickr, WordPress and YouTube/Vimeo and learn the
vocabulary and advantages of each media. In addition to learning how to set up the various accounts and be able to understand how the different media programs work together and get your message and marketing across by adding photographs, videos, links, tags and tweets. Your basic computer experience is sufficient to implement the different programs and learn to use these programs to your advantage to get your message out.


Social Media Creating Other’s Work

Definition of Social Media from Wikipedia

Social media refers to interaction among people in which they create, share, and/or exchange information and ideas in

“Web-based and mobile based technologies which are used to turn communication into interactive dialogue between organizations, communities, and individuals”

Social Media Explained with Donuts

Social Media Timeline

World Map Of Social Networks

What People Are Doing?


Creating Other’s Work

Link With Love, Poster For Creating Others’ Post

Why Links Matter: Linking is the Life Blood of the Web


Blogging With WordPress

“We wanted to bring the WordPress experience to a larger audience. So we created, a hosted version of the open source package where you can start a blog in seconds without any technical knowledge.”

Even though this is the case I would suggest that you have your account hosted through “GoDaddy” or “Hostgator” so that it can not be removed so easily from your website provider!

WordPress Support


Setting up an Account in WordPress

Go to and fill in the information. Check for email verification. Also check out the advantages of have your WordPress blog set up on or


Writing and Reading on the Web

How Little Do Users Read?

How Users Read On The Net?

F-Shaped Pattern For Reading Web Content


Facebook Accounts and Pages

Facebook is a social utility that connects people with friends and others who work, study and live around them. People use Facebook to keep up with friends, upload an …

“Facebook Pages help businesses, organizations and brands share their stories quickly and allows you to connect with people with similar objectives and interests. Like Pages allows you to connect with people and encourage them with similar interests and allows you to learn updates about their activity.”

About Facebook Pages

“Facebook Pages help businesses, organizations and brands share their stories and connect with people. Like Pages you’re interested in to get updates about their activity.”

How Are Facebook Pages Different Than Groups

“Pages allow real organizations, businesses, celebrities and brands to communicate broadly with people who like them. Pages may only be created and managed by official representatives.”

Facebook Usage in Canada

Facebook Usage in USA

Facebook Stats


Setting Up A Facebook User Account

Setting Up A Facebook User Account

Turn your fans into customers with custom tabs & contests.

Explore Features of Facebook

friends, friend request
news feed

Lists For Friends

Setting up a Facebook Page

How To Set Up A Facebook Page

Getting Started

Basic Page Information

Customizing How Your Page Looks

Page User Name

Page Insights


Setting up an Account in WordPress

How To Set Up A Facebook Page

I would strongly encourage you to set up a WordPress blog on a hosted site such as or because your blog can not be remove just by the whim of some one else so check into this first before setting up your WordPress Blog.

Go to and fill in the information.



YouTube is a Video creating and watching tool that allows billions of people to discover, watch and share their own originally-created videos that allows the creator to convey their own originality, character and unique personality to billions of listeners.  The video YouTube platform provides a forum for people to connect, inform, and inspire others across the globe and preforms as a distribution platform for original content creators and advertisers large and small to let the world know!

YouTube Getting Help

Uploading a Video to Your YouTube Channel

Types of Supported file formats by YouTube

Creating your YouTube Channel


Setting Up A YouTube Account

Signing up for a YouTube account – requires a Google account

Now go to and click on Create an Account by filling in the information. You can skip adding the profile information for now. Also check you email account for an email verification from YouTube

Check out some Sample MOV files – in QuickTime format which lets you sample the different formats!



An easy and short way of informing friends and customers, by using the 140-character messages called Tweets from Twitter, where this information network can provide you with easy ways to discover the latest news related to subjects you care about.

The Twitter Glossary

The Twitter Glossary contains vocabulary frequently used to talk about features on our site and aspects of our service. Following each definition are links to related articles in our help center for further exploration of each term.

Tweet – message posted via Twitter containing 140 characters or fewer
Follow – subscribe to a twitter user’s Tweets or updates on the site

#hashtags – searchable keyword, often agreed upon collaboratively
@atsign – @ sign is used to call out usernames in Tweets

RT – retweet, forwarding another user’s Tweet to all of your followers
MT – modified tweet, a retweet where users manually retweet a message with modifications
Mention – include the @ sign followed directly by their username is called a “mention”
DM – direct message, Tweets that are private between the sender and recipient
OH – overheard
Trending – one of the most popular topics on Twitter at the moment

Examples of #hashtags:
#FF – Follow Friday, suggest interesting users to follow on Friday
#yeg – hashtag for Edmonton
#yegcc – hashtag for Edmonton City Council

Twitter Basics

Twitter Basics

How To Sign Up For Twitter

Sign up and then take a walk through the steps before going through the steps in detail. Check for email confirmation! After reading through the steps and having checked your confirmation go back and then implement the steps in Twitter.

How to post a Tweet

How to retweet a Tweet

How to customize your Twitter design


Shorten URLs

When you wish to link your capture page to an auto-responder or even linking a message in your post you can shorten the length of the URL that transfers the client by any of the format below.



google URL shortener


Images and Image Editing Tool

Pixlr – a free online image editing tool

Morquefile – free photos, review the license

stock.xchng – Whether you just want to browse our huge image gallery or want to share your own photos with others, this is the site for you!

Photo Pin – free photos for bloggers & creatives

istockphoto – pay-for photos

Veer – pay-for photos



Learn about Flickr:  “Flickr – almost certainly the best online photo management and sharing application in the world – has two main goals:

1. We want to help people make their photos available to the people who matter to them. …

2. We want to enable new ways of organizing photos and video.”

Flickr Help Questions & FAQ: Flickr Frequently Asked Questions

Types of Accounts: Free and Pro: What’s the difference between a Free, Ad Free and Doublre account?

What Are Tags?: Tags are like keywords or labels that you add to a photo to make it easier to find later.

What is a Photostream?: One of the reasons that Flickr is a bit different to the other photo sharing sites out there is that it has a strong sense of time, immediacy and using the site to give people updates on what you doing as it happens. The photostream reflects this.

Collections vs Sets: – A set contains photos. A collection can contain sets (or other collections). Collections are only available for pro account holders.

Favourites: – Favorites are photos by other people that you want to bookmark in Flickr, so they are easy to find later. You can add any photo that you can view to your favorites.

How do I share a photo with a Groups: – Easy! If you’re a member of the group, add your photo to the group pool. (If not, join the group, because only group members can contribute to the group pool.)

Why do I need Contacts?:  Well, you don’t need contacts, but they are nice to have! When you upload a photo, you can choose to share it with people you know.


Setting Up A Flicker account

Sign up for Flickr by creating a Yahoo user account.

Go to and Click Sign Up and then click Create New Account and fill in the information.

Choose a screen name and click Create Account.
Check for email verification.

Upload a photo.

Under You, change Profile settings.



Instagram is a free online photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos and them apply digital filters to the photos, and share the photos on a variety of social networking services.


About Vimeo

Vimeo is an alternative video sharing website. “Vimeo was founded by a group of filmmakers who wanted to share their creative work and personal moments from their lives. As time went on, likeminded people discovered Vimeo and helped build a supportive community of individuals with a wide range of passions. Today, millions of people from all around the world enjoy Vimeo, and we’re growing bigger every day. We hope this fun and friendly environment fuels your own creativity and inspires you to contribute to Vimeo in the ways that mean the most to you.”






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